People

Srinivas Rao Patturu

Associate Partner and Founder Partner Company XONEDi

Srinivas Rao Patturu is a strategic advisor, educator, and systems thinker with more than three decades of experience at the convergence of design, business strategy, and institutional transformation. As the Founder of WHY LAB Global and XONEDi, he partners with universities, innovation labs, and organisations to build future-ready curricula, strategic models, and human-centred innovation ecosystems.

Known for his judgement, clarity, and long-range perspective, he is engaged by institutions such as VIP Industries, NID, UNIDO, and SR University to help align vision, capability, creativity, and strategic impact.

He works selectively with leaders committed to shaping futures worth believing in.

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