Creative Thinking
Facilitator: Arne van Oosterom
The pattern your brain reaches for first is rarely the best one. Learn to catch it and build past it.
Format
1 day in-person, or 2 x 3 hour virtual sessions.
Duration
1 day, or 2 sessions one week apart.
Description
A standalone version of the thinking method behind Creative Thinking & AI, built for teams who want the creativity training without the AI half of the conversation. Live exercises in pattern-seeking bias, a quantity-first ideation sprint and a forced-connection exercise, all run on a real challenge from the room, not a generic prompt.
Learning Objectives
By the end of this training, participants will:
- Notice your own first, easiest idea and treat it as a starting point, not a finish line
- Use quantity-first ideation and forced connection to generate genuinely different options
- Carry a repeatable method back to the team, usable without a facilitator in the room
For who?
Innovation, marketing, product and strategy teams who create for a living. Sector-neutral.
Looking for the AI-specific edge case of this program? See our Creative Thinking and AI program.